LA
FEUILLE
POSÉE
Building a premium eco-responsible CBD brand, from positioning to visual identity, packaging and digital communications.
Building a premium eco-responsible CBD brand, from positioning to visual identity, packaging and digital communications.
01
Create an authentic and natural CBD brand that stands out in a saturated market, while inspiring trust, transparency and well-being.
Highlight the natural
origin and the purity
of the product
above all else.
Inspire confidence with a sincere and transparent identity.
Stand out with
a strong visual
universe that is
truly memorable.
Ethical and eco-responsible values at the core of the brand.
02
A comprehensive approach to building a strong, coherent and lasting brand.
Market analysis, positioning and brand promise.
Name, logo and visual identity inspired by nature.
Packaging, website and communication materials.
Digital launch and social media campaign.
03
Creation of a unique visual universe for a collection of CBD seeds. Each illustration is hand-drawn and then digitally coloured for a vibrant and memorable result.
Original sketches
created
on paper.
Rich and detailed
digital
colourisation.
Characters inspired by nature and culture.
Impactful designs to stand out on shelf.
ILLUSTRATIONS
FROM SKETCH TO ILLUSTRATION
Each character is first conceived and drawn by hand, then reworked digitally to bring a colourful and powerful universe to life.
THE RESULT
A strong, coherent visual universe that reflects the brand identity.
Packaging that catches the eye and adds value on shelf.
An original and memorable artistic signature.
Visuals designed to perform equally well in digital and physical contexts.
Two explosive and complementary visual universes designed to immerse you in the CBD gummy experience. Ultra-colourful compositions, charismatic characters and a psychedelic atmosphere for immediate impact.
Vibrant colours and a universe that grabs attention instantly.
Every detail
evokes the taste,
texture
and effects.
Unique characters that embody the brand's energy and spirit.
Visuals designed
to perform equally
in digital
and print.
FROM SKETCH TO ILLUSTRATION
Each character is first conceived and drawn by hand, then reworked digitally to bring a colourful and powerful universe to life.
THE RESULT
An immersive art direction that instantly captures attention.
An intense visual universe that reinforces the sensory perception of the product.
Visuals designed to stand out powerfully both on shelf and online.
Visuals built to perform equally in digital and physical presentations.
An immersive packaging that reflects the essence of the brand. Intense colours, raw textures and a visual identity that never goes unnoticed.
POWERFUL. RAW. MEMORABLE.
Visuals that capture attention, convey the brand's energy and leave a lasting impression.
04
